Advertising
Ways of selling a product to the target audience, using methods such as logos, banners (web), billboards, flyers, buses, posters, shop windows/displays etc.
Branding
Corporate Identity - What we associate with that company, e.g. Logos - Apple, McDonalds, Tesco, Nike, Channel, Topshop, Disney etc.
Packaging - Packaging is used to persuade and make the customer want to buy a product, whether it is because of the colouring of packaging, the text/information or simply the appearance and layout among with other reasons. Brands that use packaging to involve the consumer are such as Soap & Glory, Innocent Smoothies, Benefit etc.
Typography
Images made up purely, or mainly of text, often using different styles and fonts.
Websites
This can be done by web designers not graphic designers but when looking into the layout, image, colours etc and the general design of the website not just building a website it links to Graphic Design.
Signage
This includes signs that we use/see on a daily basis, e.g. road signs, symbols like toilet signs, entrances/exits, instructional signs etc.
Editorial Design
This is used in the design of magazines, books, journals etc and includes branding, layout, appearance and book jackets. Making the item ready for publishing.
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